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Danper, an agroindustrial company from Peru with sales throughout the five continents, trusted CRUCE with the redesign of the graphic identity of its gourmet brand Casa Verde and the revitalization of the packaging of its lines of products. Focused on young people with a busy life but who still want to eat healthy, the design of their new line of ready to eat vegetable creams was projected.
The visual proposal includes vivid and vibrant colors that, together with other modern graphic elements, connect with the target audience: 25 to 35-year-old men and women. The new Casa Verde soups are already present in the Peruvian market to offer simple and practical solutions to those who search for healthy and delicious food.
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